{"id":13951,"title":"Daniel Pflumm – Elektro","dimensions":"149 x 100 x 25 cm ","date_begin":"1992-01-01","material":"Metal and plexiglas lightbox ","art_status_id":13,"legal_status_id":47,"category_id":79,"platform_id":1,"deleted":false,"asset_count":2,"stream_count":0,"collection":"Courtesy of the artist and Galerie Neu ","cached_tag_list":"Elektro Daniel Pflumm light box","publishing_process_id":1,"annotation":"","date_end":null,"reference":"","stream_count_app":9,"permalink":"elektro","description_ca":null,"short_description_ca":null,"description_it":null,"short_description_it":null,"cached_primary_asset_url":null,"cached_actor_names":null,"hide_from_json":false,"prev_platform_id":null,"description_uk":null,"short_description_uk":null,"description_tr":null,"short_description_tr":null,"mhka_works":false,"category":{"en":"Mixed Media","nl":"Mixed Media","fr":"Mixed Media"},"poster_image":"https://s3.amazonaws.com/mhka_ensembles_production/assets/public/000/032/303/large/Daniel_Pflumm_Elektro.jpg?1465570157","poster_credits":null,"translations":[{"locale":"en","short_description":"","description":"\u003cp\u003eIn 1992, Pflumm opened his club Elektro in Berlin, on the former premises of an electrical store, adopting the same name. The club, though small, became renowned for techno music, and became a convivial space for artists to convene and even to exhibit artworks. Pflumm himself would exhibit his works, and he produced light-box signs for the club. The club closed in 1994, and Pflumm made a video of the building being demolished as part of the gentrification process of Berlin. Shortly afterwards, he opened his second club Panasonic, as well as setting up the record label Elektro Music Department together with Klaus Kotai and Gabriel Loschelder. As well as being known for good techno music, the clubs played a part in the youth culture of Berlin, which was important for young people after the reunification of Germany for helping instil a sense of optimism in the future.\u003c/p\u003e\r\n"},{"locale":"nl","short_description":"","description":"\u003cp\u003eIn 1992 opende Pflumm zijn eerste club in Berlijn in een voormalige elektriciteitswinkel. Hij\u0026nbsp; nam ook de naam van de winkel over: Elektro. Hoewel de club klein was, werd ze bekend voor de techno die er gespeeld werd. Het werd een gezellige ruimte waar kunstenaars bijeenkwamen en zelfs kunstwerken tentoonstelden: Pflumm zelf toonde werken en produceerde lichtboxen voor de club. De club sloot in 1994 en Pflumm maakte een video van het gebouw dat, als gevolg van de gentrificatie van Berlijn, werd gesloopt. Kort daarop opende hij zijn tweede club, Panasonic, en zette samen met Klaus Kotai en Gabriel Loschelder het platenlabel Elektro Music Department op. Naast het feit dat beide clubs bekend stonden om hun kwaliteitsvolle techno, speelden ze ook een rol in de Berlijnse jeugdcultuur, want na de hereniging van Duitsland was het belangrijk dat jongeren een optimistisch toekomstbeeld werd voorgehouden.\u003c/p\u003e\r\n"},{"locale":"fr","short_description":"","description":"\u003cp\u003eEn 1992, Pflumm ouvre son club \u0026agrave; Berlin, Elektro, dans un ancien magasin de fournitures \u0026eacute;lectriques dont il reprend le nom. Bien que petit, le club se forge une renomm\u0026eacute;e pour la musique techno qu\u0026rsquo;on y joue et devient le lieu convivial o\u0026ugrave; se r\u0026eacute;unissent des artistes et o\u0026ugrave; ils exposent parfois m\u0026ecirc;me leurs \u0026oelig;uvres. Pflumm lui-m\u0026ecirc;me y expose son travail et produit des enseignes lumineuses pour sa bo\u0026icirc;te de nuit. En 1994, Elektro ferme ses portes et Pflumm r\u0026eacute;alise une vid\u0026eacute;o sur la d\u0026eacute;molition de l\u0026rsquo;immeuble qui l\u0026rsquo;abritait, en tant qu\u0026rsquo;aspect du processus de gentrification de Berlin. Peu de temps apr\u0026egrave;s, il ouvre un deuxi\u0026egrave;me club, Panasonic, et lance un label de disque, Elektro Music Department, avec Klaus Kotai et Gabriel Loschelder. Outre leur r\u0026eacute;putation de passer de la bonne musique techno, les clubs de Pflumm ont jou\u0026eacute; un r\u0026ocirc;le dans la culture jeune de Berlin, ce qui fut important apr\u0026egrave;s la r\u0026eacute;unification de l\u0026rsquo;Allemagne et a permis d\u0026rsquo;instiller un sens de l\u0026rsquo;optimisme dans les esprits de cette jeunesse.\u003c/p\u003e\r\n"},{"locale":"ru","short_description":"","description":""},{"locale":"de","short_description":"","description":""},{"locale":"es","short_description":"","description":""},{"locale":"el","short_description":"","description":""}],"actors":[{"id":2957,"name":"Daniel Pflumm","category":{"en":"Creator","nl":"Vervaardiger","fr":"Créateur"}}]}