M HKA gaat digitaal

Met M HKA Ensembles zetten we onze eerste échte stappen in het digitale landschap. Ons doel is met behulp van nieuwe media de kunstwerken nog beter te kaderen dan we tot nu toe hebben kunnen doen.

We geven momenteel prioriteit aan smartphones en tablets, m.a.w. de in-museum-ervaring. Maar we zijn evenzeer hard aan het werk aan een veelzijdige desktop-versie. Tot het zover is vind je hier deze tussenversie.

M HKA goes digital

Embracing the possibilities of new media, M HKA is making a particular effort to share its knowledge and give art the framework it deserves.

We are currently focusing on the experience in the museum with this application for smartphones and tablets. In the future this will also lead to a versatile desktop version, which is now still in its construction phase.

Ensemble: SOVIET UNION

Soviet National Politics 
The culture of nationalities, which was developing in the USSR under the concept of “national in form and socialist in content”, was considered as the main weapon in the struggle against antagonism among the individual Soviet nations. The vagueness of the concept allowed the Soviet government to concurrently implement such policies as the Latinisation of Islam-based cultures, in parallel with campaigns against ‘Great-Russian chauvinism’ aimed to support minorities and promote local languages at work and in schools. In the arts, the policy took even more peculiar forms. 

Socialist Realism 
Socialist Realism was an artistic phenomenon and 'creative method' of the Soviet Union. Introduced as a doctrine of the single creative method in 1934 during the First All-Union Congress of Soviet Writers, it was applied to all spheres of artistic endeavour. Often characterised simply as a style, it hardly fits into such category due to the obvious lack of a clearly articulated artistic language, or rather, the consistent erasure of any formal stylistic features. The relation of Soviet Realism to previous realistic traditions in art and to reality itself is also complicated. Aimed to present an analysis of “reality in its revolutionary development” and establish “a culture of the masses that had yet to be created”, it was primarily oriented not toward the Soviet reality of the time, but the bright Socialist future. This utopian aspiration and the belief in the transformative potential of art and strong collective spirit, makes Socialist Realism a total and totalitarian aesthetical-political project, or, as put by theorist Boris Groys – Stalin’s gesamtkunstwerk (total work of art). Deeply rooted in communist ideology, Socialist Realism was not simply its product, but the very means of production. This makes it an example of a unique propagandist strategy.

The Corn Campaign
The Corn Campaign was the mass introduction of corn into the agriculture of the USSR in the 1950s and 1960s as a solution to the problem of feeding livestock. The idea of introducing the foreign crop came to Nikita Khrushchev, then the head of the USSR, in 1955 when he met the American farmer Roswell Garst, who told him about the role of corn in US agriculture and its advantages. Shortly after Khrushchev’s trip to the United States, American seed corn was imported to the USSR. The Ministry of Agriculture established a corn research institute in Ukraine, issued a new scientific journal dedicated to the crop, and launched one of the largest propaganda campaigns in the history of the USSR. Endless slogans in newspapers praised “the queen of the fields”, and through poems, songs, posters, souvenirs, and even a full-length animated film titled Чудесница (Chudesnitsa), the government sought every opportunity to popularise the fodder crop. Mass propagation of corn did not take into account the climate of the country, nor the agricultural traditions. In the early 1960s, a quarter of arable land was occupied by corn, which led to a shortage of wheat by autumn 1962. The inevitable failure of monocultural corn farming led to an agricultural crisis and the subsequent failure of Khrushchev’s political career.

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Themes & Categories

>MONOCULTURE – Socialist Realism.

>MONOCULTURE – The Corn Campaign.

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>MONOCULTURE – Soviet National Politics.

>MONOCULTURE – Soviet Propaganda.

Works

>New Turkic Alphabet, 1929.Periodical, 30.5 x 22.5 cm.

>Portrait of Gorky / Cover of Krasnaya Niva Magazine, 1930.Periodical.

>Revolution and Nationalities (Революция и Национальности), no. 1, 2, 3, 4, 7, 8-9, 1933, 1933.Periodical.

>Anatoly Lunacharsky, "Socialist Realism", 1933.Article, 29.5 x 21 cm.

>Osip Beskin, "Formalism in Painting", 1933.Article, magazine, 25 x 18 x 1.5 cm.

>15 years of Artists of the RSFSR (1917 - 1932), 1933.Book, 17.5 x 12.5 cm.

>Verbatim Record of the Speeches at the First All-Union Congress of Soviet Writers, 1934.Book, 26.5 x 18 x 3.5 cm.

>Mikhail Sholokhov, "Virgin Soil Upturned", 1935.Book, 20.5 x 14.5 x 5cm.

>Nikolai Ostrovsky, "How the Steel was Tempered", 1935.Book, 17.5 x 13 x 2.5 cm.

>Circus, 1936.Postcard, 14.2 x 9.4 cm.

>Osip Beskin, "The Place of Art in the Soviet Union", 1936.Book, 23.5 x 15.5 cm.

>Makhmut Usmanovich Usmanov, Oilfields in Kazakhstan, 1950.Painting.

>V. Lalayants and G. Arkadiev, "Set van postkaarten gebaseerd op de animatiefilm Чудесница (Chudesnitsa)", 1959.Postcard.

>LIFE, 1959.Periodical.

>Corn - The Queen of the Fields, 1960.Other, postcard.

>For Great Corn!, 1962.Poster, 95 x 59 cm.

>Mass-Produced Reproductions of Soviet Paintings.Other.